Just as individuals inherit unconscious beliefs about money from childhood, organizations develop collective “money scripts” — inherited patterns, implicit norms, and emotional attitudes about money that drive decision-making.

These scripts shape how a company:

• Pays and promotes employees

• Sets prices and negotiates with clients

• Invests in innovation vs. hoards cash

• Handles debt, risk, and growth

• Talks (or doesn’t talk) about financial success and failure